So, as a part of my new local offerings, I have been offering Social Media MARKETING... not management...
MARKETING.
And there is a BIG distinction between the two. And I have been using a new software and sales training that has not only shown me the difference, but has allowed me to have a step-by-step action plan that helps to get clients on board.
The big difference? We don't just share articles, videos and memes for the sake of content, there are actual calls to action on the content!
So, if your client is a roofer, and there's an article about roofing in Time Magazine, we will share that article, and on the article will be a pop-up banner, or pop-up box, offering a coupon, or free inspection, etc.... it's AWESOME!
